Fabrics will be sourced from Carolina Cotton Works. Dawson has negotiated excellent terms with both companies, using her contacts within the fashion and design industry. Despite the higher base costs, Ms. Dawson insists on using US based manufacturers for three major reasons.
You are selling clothes that give people confidence. Decide what niche is your focus. It should be something that interests you, so you have enough passion for your clothing business to keep going when things get tough.
Concentrating on a distinct type of clothing helps build brand awareness so that when people think of dressing for certain occasions, they think of your company first.
This might also be a good time to consider trademarking your brand name. Obtain a Creative Space Decide which room or rooms in your home will be dedicated to your business. The space should be clean with good lighting, and it should inspire you. Along with necessities like a computer and printer, think about what you want it to look like.
Having a beautiful home office can motivate you to get to work and keep going. Find a Wholesaler Find a wholesaler, also known as a manufacturer. Make a list of companies that manufacture the type of clothing you want to sell, and see who will give you the best prices.
This is called drop-shipping, and it is a commonly provided service in the industry. Make a Website A fully responsive website that looks good and is easily navigated from any sort of device is critical. Contact the manufacturer for pictures of the clothing you are selling, along with thorough descriptions of each item and how it fits, so you can list it.
Make sure all descriptions are thorough and complete so customers truly know what they are ordering.
You can build your site yourself or hire someone to do it. Payment Methods Register for a merchant account with your bank to take credit card payments from online orders and also from merchandise sold in stores. Consider if you want to accept ApplePay or PayPal, and set up your business to take payment from those companies.
Search Engine Optimization Search Engine Optimization SEO means the most common search engine terms associated with the descriptions and names of products most often found on your site will match.
This places your site higher up in search engine rankings so more people see your brand at the top of their search results. Social Media Presence Pinterest, Facebook and Instagram are very visual social media sites with large platforms.
Register your business with each, as well as any other social media like Linkedin or Twitter that seems relevant. Post engaging content at regular intervals, but be sure to not post too often — nobody likes spam.
List your social media links on your website too.
Do your research and set aside plenty of time to do the legwork it takes to have a clothing business at home.Business across Mt. Pleasant and Charleston are beginning to boom and expand due to the influx of new money.
There is a market need for new clothing retail shops to meet the demand of new customers. In addition, the clothing tastes and trends in the south are different from the north.
Starting a clothing line business requires that you write a detailed business plan so as to start on the right footing. More often than not, writing a business plan just might not come easy.
This is because of the level of details and technicality that is involved in drawing up one. Jan 20, · How to Write a Business Plan.
In this Article: Article Summary Doing Your Homework Structuring Your Business Writing the Business Plan Sample Business Plans Community Q&A Creating a business plan will help you achieve your entrepreneurial goals.
A clear and compelling business plan provides you with a guide for building a successful enterprise focused on achieving 83%(76).
Jun 29, · You are selling clothes that give people confidence. It’s pretty easy to start your own clothing business right at home, as long as you have the key steps to making your dream come true.
Mahogany Western Wear clothing retail business plan executive summary. Mahogany Western Wear is a western apparel retail store catering to African-Americans. Well, since I don’t believe in roadmaps, I like to emphasize with my designers that you don’t have to take this approach to a business plan.
You can create a one page outline of what you are going to build, with some details on how you think you’ll build it, and then get moving on making things happen.